Search Results for: Bacardi
News Briefs for May 24, 2013
•Bacardi has launched a new campaign celebrating the Cuban provenance and heritage of its namesake rum brand. Continue reading →
Posted in News on May 24, 2013Missouri Senate Blocks Vote On Franchise Bill, Dealing Blow To State’s Top Wholesaler
The controversial liquor franchise bill that was passed by Missouri’s House of Representatives was blocked from coming to a vote by the state’s Senate on Friday—the last day of the legislative body’s session. Continue reading →
Posted in News on May 20, 2013News Briefs for May 20, 2013
•Bacardi-owned Dewar’s Scotch is supporting the recent launch of its Highlander Honey extension with a new television ad campaign. Continue reading →
Posted in News on May 20, 2013Diageo Maintains Strong Focus On Innovation With Naked Turtle Rum
In a presentation to investors and analysts yesterday, Diageo global innovation director Syl Saller talked about the company’s emphasis on innovation, as well as one new product the company has high hopes for in the U.S. market—Naked Turtle rum. Continue reading →
Posted in News on May 10, 2013Missouri House Passes Franchise Protection Law That’s Tacked Onto Home Brewing Bill
Missouri legislators gave proponents of the state’s controversial liquor franchise bill a considerable boost yesterday—from an unlikely source. Continue reading →
Posted in News on May 9, 2013Paul Walsh’s Tenure At Diageo Marked By Bold Strategic Moves That Paid Off
When Paul Walsh became COO of Diageo on January 1, 2000, the company was a food and drinks conglomerate whose holdings included Pillsbury and Burger King, in addition to Guinness Brewing and spirits and wine unit United Distillers & Vintners. Continue reading →
Posted in News on May 7, 2013
