Exclusive news and research on the wine, spirits and beer business

News Briefs for December 11, 2012

December 11, 2012

•Gruppo Campari has completed its cash tender offer for all issued and outstanding ordinary and preferred shares of Jamaica’s Lascelles de Mercado. Campari agreed to purchase an 81.4% stake in Lascelles from CL Financial in September. The Italian drinks group intends to delist Lascelles from the Jamaican stock exchange. Lascelles sells roughly 3.5 million cases of spirits and wine annually, with rum, most notably the Appleton brand, accounting for more than half of its sales.

•Garnet Vineyards, part of the Vintage Point portfolio, has unveiled a package update for its 2011 Monterey Pinot Noir. The revamped bottle features a large garnet on the label, referencing a pair of garnet earrings purchased by Garnet Vineyards winemaker Alison Crowe as a teenager. Additionally, the new label includes a revised brand story, which draws comparisons between the wine and its namesake semi-precious gem. Garnet’s repackaged 2011 Monterey Pinot Noir is available this month, priced at $14.99 a 750-ml. The winery specializes in 100% estate-grown Pinot Noir and Chardonnay from the Carneros, Monterey and Sonoma Coast regions.

•New York-based Panache Beverages has announced a national distribution deal for its Wódka vodka and Alchemia infused vodka brands with LDV Hospitality. The agreement includes well and cocktail placements in LDV locations in New York, Atlantic City, Miami, Beverly Hills and Las Vegas. LDV’s brands include such restaurants as Scott Conant’s Scarpetta (at the Fontainebleau Resort in Miami Beach) and Marc Forgione’s American Cut (at Revel Atlantic City), as well as Azure by Allegretti, Dolce Italian and Local West, among others. Panache’s portfolio also includes Alibi American whiskey, which is distributed nationally by Domaine Select Wine Estates.

•Charles Mignon Champagne has partnered with global luxury brand Billionaires Row to release Cuvee Billionaires Row Brut Rosé Grand Cru. Billed as the “Pink Diamond” of Champagnes, the new offering is produced and bottled by Charles Mignon and imported and distributed exclusively by Vidalco International. It will retail for $200 a bottle and sell in clubs, restaurants and high-end retail shops across the country. A total of 20,000 bottles of the Cuvee have been produced, half of which will be imported to the U.S. and the other half to global markets. According to Vidalco’s president and CEO, Constantin Zamfirescu, annual production could be increased to around 75,000 total bottles after 2015.


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