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News Briefs for July 23, 2013

July 23, 2013

Beam Inc. has appointed chief strategy officer Nicholas Fink to the role of president of its Asia Pacific/South America (APSA) unit. He will replace Phil Baldock, who will be retiring from Beam on December 31. In addition to serving as Beam’s chief strategy officer since 2012, Fink has previously held a variety of management, commercial, marketing and legal roles with the company, including a stint as general manager of Beam Canada. In his new role, Fink will be charged with continuing Beam’s growth across the APSA region, with a focus on building the company’s “Power Brands” portfolio, which includes brands such as Jim Beam, Teacher’s and Courvoisier.

•London luxury retailer Harrods has teamed up with The Dalmore Scotch whisky to create a limited edition range, The Dalmore Paterson Collection. Consisting of 12 whiskies, the collection is for sale in Harrods’ newly renovated Fine Spirits Room for £987,500 ($1.52 million). The collection features 12 expressions, each of which have been nosed, tasted and selected by The Dalmore’s master distiller, Richard Paterson, in partnership with Harrods’ wine and spirits buyer, Nick Fleming. The whiskies were chosen from an old stock and date from 1926 up to the 1990s. Each is packaged in a handcrafted crystal decanter produced by leading crystal house Glencairn.

Treasury Wine Estates’ Chateau St. Jean has officially announced its partnership with singer Sheryl Crow as part of its “Soak Up Sonoma” initiative. The partnership, originally reported by SND February 28, will feature 18 months of in-store activations, online and social media initiatives, and music downloads from Crow, including a free download of her new single, “Easy.” Consumers will also be able to get Crow’s cookbook, If It Makes You Healthy, featuring recipes that are paired with Chateau St. Jean wines. The brand will also donate $1 for every bottle of wine sold (up to $100,000) to breast cancer charities throughout October. Chateau St. Jean was up 18% in the U.S. last year to 525,000 nine-liter cases, according to Impact Databank.

•Des Plaines, Illinois-based importer and marketer A. Hardy USA has added a new VSOP Organic Cognac to its Hardy Cognac range. Made with all-natural ingredients and no chemical additives, the 40%-abv offering has received organic certification from France’s Ecocert organization. Additionally, the organic entry is bottled in recycled packaging. Priced at $59.99 a 750-ml. A. Hardy VSOP Organic Cognac joins the existing Hardy Cognac portfolio, which includes core VS, VSOP and XO expressions and a variety of specialty and luxury extensions. In addition to Hardy Cognac, A. Hardy USA also handles the RumChata liqueur, Fratello hazelnut liqueur, Thatcher’s Organic liqueur and Drappier Champagne brands, among others.

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