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News Briefs for November 7, 2013

November 7, 2013

Trinchero Family Estates has unveiled new packaging for its California-based Montevina Winery brand. The updated look, which will run across Montevina’s full range, features a more contemporary label, a modern logo and more upscale bottle. The repack is now rolling out across Montevina’s Pinot Grigio, White Zinfandel and Chardonnay varietals, with Cabernet Sauvignon, Merlot, Barbera and Zinfandel slated to follow over the next few months. Montevina retails at around $9 a 750-ml.

•Private label winemaker Truett-Hurst has launched Paper Boy—a new wine brand packaged in paper wine bottles—in Safeway outlets nationwide. The new range’s bottle-shaped packaging is made using recyclable molded cardboard and a plastic lining, and is billed as being 85% lighter than a traditional glass bottle. Paper Boy currently offers a 2012 Paso Robles Red Blend ($14.99) and a 2012 Mendocino Chardonnay ($13.99), both of which were crafted by VML winemaker Virginia Marie Lambrix. Truett-Hurst—which in addition to Safeway, produces brands for retailers like Trader Joe’s and Total Wine & More—also markets wines under the Truett-Hurst, VML, Healdsburg Ranches and Bradford Mountain brands, among others. Truett-Hurst posted a 4% increase in revenue to $5.4 million in its fiscal first quarter, ended September 30.

•MillerCoors’ sales to retailers fell 1.9% in the three months through September, its fiscal third quarter, as continued growth at the group’s Tenth & Blake craft and import unit failed to offset declines on its bigger brands, including a mid single-digit decrease by Miller Lite. Still, third quarter underlying profit rose 11.7%, to $363.8 million, as domestic net revenue per barrel increased 4.1%. MillerCoors’ total net revenue for the quarter increased 2.9%, to more than $2.05 billion. In addition to Tenth & Blake—which was driven by Leinenkugel’s Summer Shandy and Orange Shandy—MillerCoors’ Redd’s Apple Ale and Third Shift Amber Lager also had a strong third quarter. For the nine months through September, MillerCoors’ volumes fell 3% to 49 million barrels, while net sales were flat at $6 billion. Last month, the company announced plans to slash 2% of its workforce in a reorganization intended to cut costs and improve efficiency.

•Brown-Forman’s Collingwood Canadian whisky brand has released Collingwood Rye 21-year-old in select U.S. and Canadian markets. Made with 100% malted rye and spring water from Ontario’s Georgian Bay, the new, 80-proof offering is matured for 21 years in oak barrels and then rested in toasted maplewood prior to bottling. Limited quantities of Collingwood Rye 21-year-old are currently available in 16 U.S. markets and Ontario starting this month, priced at $69.99 a 750-ml.

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