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Daily Archive: February 24, 2014

News Alert: William Grant USA To Take On Upscale Rum Brand Flor de Caña

William Grant & Sons USA is set to become the U.S. agent for the super-premium Flor de Caña rum brand, Shanken News Daily has learned. Continue reading →

Posted in News on February 24, 2014

Mezzacorona, Now Above 1 Million Cases, Escalates Its U.S. Marketing Efforts

At more than 1 million cases in annual sales, northern Italy-based Gruppo Mezzacorona is already a major player in the U.S. wine market, and recently the group has amped up its marketing efforts with an eye toward further expansion. Continue reading →

Posted in News on February 24, 2014

Bacardi CEO Says Company May Hit Acquisition Trail To Fill Bourbon Gap

Bacardi Ltd. CEO Ed Shirley says the world’s largest privately-owned spirits group is eager to fill the Bourbon and rye gap in its portfolio, and may look to acquisitions in the segment. Continue reading →

Posted in News on February 24, 2014

News Briefs for February 24, 2014

•Florida-based Imperial Brands, known for its Sobieski vodka brand, has assumed sales responsibility in the U.S. and Canada for Sammy Hagar’s Sammy’s Beach Bar Rum ($21.99 a 750-ml.) under a new agreement that took effect February 1. Continue reading →

Posted in News on February 24, 2014

Craft Brewing and Distilling News for February 24, 2014

•Sheffield, Massachusetts-based Berkshire Mountain Distillers has partnered with 10 U.S. craft brewers to create a new range of Bourbons finished in beer barrels for a minimum of three months. Continue reading →

Posted in News on February 24, 2014