Scotch Exports Slip 3%, But Industry Sees Growth On The HorizonNovember 5, 2015
Scotch whisky exports continued to decline in the six months through June, falling 3% by both volume and value—to 517 million bottles and £1.7 billion ($2.6b), respectively—but the Scotch Whisky Association (SWA) says it sees “clear evidence” of improving conditions for the category, despite some economic headwinds.
Scotch shipments to the U.S. performed ahead of the category overall, remaining steady at £327 million ($500m) during the period, as single malts and premium blends continue to make gains.
Overall, Scotch exports saw a marked deceleration in their rate of decline in the first half—in 2014 the category was down 7% by value globally, and dropped 9% in the U.S. Among other key international markets, Brazil, Russia and India saw Scotch imports significantly deteriorate in the first half, while Western Europe posted a mixed performance and China and Japan returned to growth.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.