Craft Brewing and Distilling News for August 11, 2016August 11, 2016
•California-based Graton Distilling Co., part of Purple Wine & Spirits, has released its second craft spirit, D. George Benham’s Vodka Vodka. Made with grapes, organic white wheat, rye and red cracked wheat, Vodka Vodka is launching in California through Young’s Market Company’s craft spirit division, retailing at $35 a bottle. Vodka Vodka joins D. George Benham’s Sonoma Dry Gin ($40), which debuted in March, in the Graton Distilling portfolio.
•Pacific City, Oregon’s Pelican Brewing Company is rolling out Beak Breaker Imperial IPA. Beak Breaker (9.5% abv) is made with Magnum, Mosaic, Citra and Centennial hops, as well as pale ale malt, two-row malt and white sugar cane. It’s available in mixed 12-packs, 22-ounce bottles and on draft, and replaces Imperial IPA, which will be a draft-only beer, in Pelican’s mixed 12-pack. Pelican says it sales have increased more than 500% from 3,500 barrels in 2013 to a projected 18,000 barrels this year.
•Grand Rapids, Michigan-based Founders Brewing Company is releasing seasonal PC Pils, its first canned offering since popular year-round brew All Day IPA. The American-hopped pilsner is brewed with Chinook, Cascade and Centennial hops. It joins Azacca IPA and Mosaic Promise in Founders’ seasonal lineup. PC Pils will be available in six-packs ($9.99) and 15-packs ($17.99) of cans throughout the company’s 37-state distribution network beginning in October. Last year, Founders sold a 30% stake to Spain’s Mahou San Miguel for an undisclosed sum.
•Pennsylvania’s Victory Brewing is bringing back its Sour Monkey and Moonglow Weizenbock seasonal labels this month. First launched last year, Sour Monkey is a play on Victory’s Golden Monkey Belgian-style Tripel, made with whole flower hops, Pilsner malt, coriander and non-standard yeasts, while Moonglow Weizenbock is a traditional unfiltered Bavarian brew that has long been part of Victory’s seasonal lineup. Both entries are launching across Victory’s 37-state footprint, with Sour Monkey packaged in 750-ml. bottles ($9) and Moonglow Weizenbock offered in 12-ounce bottles ($10 a four-pack).Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.