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News Briefs for November 16, 2016

November 16, 2016

•Infinium Spirits’ Seagram’s vodka is extending its flavor range with two new offerings. Seagram’s will add Golden Apricot and Ruby Red Grapefruit entries to its flavor stable, which currently includes Grape, Peach, Red Berry and Apple expressions. Both newcomers will retail at $18 a 750-ml. Last year, Seagram’s vodka was up 12.1% to more than 1.3 million nine-liter cases in the U.S., according to Impact Databank.

•Florida-based importer Enovation Brands has added Gemma di Luna Moscato, a premium Italian sparkler, to its portfolio. Made with Moscato grapes from the Piemonte region, Gemma di Luna will be available nationwide, retailing at $17 a 750-ml. The 7.5%-abv expression joins Enovation’s existing Italy-centric wine stable, which also includes VOGA Italia, Luna Di Luna, Lady Lola, Ca’ Montini and Farmers of Wine, among other brands.

•Republic National Distributing Co. (RNDC) has donated $55 million to Step Up For Students, providing scholarships for financially disadvantaged children in Florida. The donation, which will fund more than 9,000 K-12 scholarships, is more than triple the amount of previous years. RNDC has partnered with Step Up for five consecutive years, donating a total of $115 million since 2012.

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