News Briefs for July 3, 2018July 3, 2018
•Corby Spirit and Wine—the Canadian subsidiary of Pernod Ricard—has inked a new five-year U.S. distribution agreement with Sazerac’s 375 Park Avenue Spirits. Starting this month, 375 Park Avenue Spirits will begin handling Corby’s J.P. Wiser’s Canadian whisky and Lamb’s rum brands, with the partnership slated to run through June 30, 2023. The J.P. Wiser’s portfolio in the U.S. includes Deluxe, Rye, and 18-year-old labels, while the Lamb’s range comprises Palm Breeze, White, and Spiced expressions. Both brands were previously distributed by Pernod Ricard USA. Concurrently, Corby has named MHW Ltd. the U.S. importer for its Polar Ice vodka brand in the U.S. Both announcements follow Corby’s June decision to align with San Francisco’s Hotaling & Co. for distribution of its Northern Border whiskies lineup—which includes the Pike Creek, Lot No. 40 Rye, and Gooderham & Worts Four-Grain Whisky brands—and Ungava gin label.
•Heaven Hill Distillery has released a new limited-edition Bourbon. Produced at Old Heaven Hill Springs Distillery—prior to the 1996 fire that destroyed the facility along with 90,000 barrels of aging whiskey—Heaven Hill 27-year-old Barrel Proof Small Batch Kentucky Straight Bourbon Whiskey is sourced from 41 barrels produced in 1989 and 1990. The one-time, 47.35%-abv release is retail priced at $399 a 750-ml., and will be available in select markets throughout the U.S. for a limited time.
•Sylvester Ribaudo, a long-time Pernod Ricard executive, died on June 28 at the age of 82. During the 1980s, Ribaudo held a number of high-level management roles at Pernod Ricard USA’s predecessor company Austin Nichols & Co., and rose to become president and CEO in 1987. He also served as president of Boulevard Distillers and Importers, the marketing unit for the company’s Wild Turkey Bourbon brand. Pernod Ricard acquired Austin Nichols back in 1980 and renamed it Pernod Ricard USA in 2002.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.