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Tag Archive: Absolut

Pernod Will Slash SKUs By 30% In Some Markets, Says CFO

Pernod Ricard plans to rationalize its portfolio by as much as 30% in some markets over the next five years, company CFO Gilles Bogaert said yesterday. Continue reading →

Posted in News on September 8, 2016

Pernod Ricard Sees Improvement In U.S., With Full Year Sales Up 4%

After a flat performance in the U.S. market a year ago, Pernod Ricard has regained forward momentum, posting a 4% rise in net U.S. sales for its full fiscal year through June. Continue reading →

Posted in News on September 1, 2016

Top Spirits Brands Enjoy Strong First Half As Tito’s Surge Continues

The U.S. spirits market’s top 50 brands enjoyed a strong first half of this year, with aggregate growth of 4.4% in control states, according to NABCA, and a 3.9% gain in IRI channels. Continue reading →

Posted in News on August 30, 2016

Premium Vodkas Fight To Make Headway In Competitive $15-$25 Segment

The U.S. vodka market faces a competitive pricing landscape and intense pressure from brown spirits, but its volumes are still growing—particularly on the premium side. Continue reading →

Posted in News on August 9, 2016

News Briefs for May 24, 2016

•Pernod Ricard is launching a new campaign behind its upscale Absolut Elyx vodka. Continue reading →

Posted in News on May 24, 2016

Absolut And Grey Goose Map New Growth Strategies

Absolut and Grey Goose are two of the most iconic names in vodka, but both brands have seen tough sledding in the U.S. market in recent years. Continue reading →

Posted in News on April 11, 2016

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