Tag Archive: Absolut
Absolut and Grey Goose are two of the most iconic names in vodka, but both brands have seen tough sledding in the U.S. market in recent years. Continue reading →Posted in News on April 11, 2016
•Absolut vodka has partnered with smart products developer Perfect Company on a new home mixology initiative. Continue reading →Posted in News on March 7, 2016
While whisk(e)y’s surge has reshaped the U.S. spirits market, Impact Databank’s exclusive ranking of the U.S. market’s top 25 spirits brands shows that vodka remains a force. Continue reading →Posted in News on January 22, 2016
Editor’s Note: In this exclusive interview, Pete Carr, regional president of Bacardi North America, spoke with Marvin R. Shanken, chairman of M. Shanken Communications, about his company’s new alliance with Southern Glazer’s and what it signifies for the future.
In a presentation that focused on its Americas unit, Pernod Ricard said yesterday it’s tracking an acceleration in the U.S. spirits market’s premiumization trend. Continue reading →Posted in News on December 11, 2015
With whiskey riding high in the U.S. market, even vodka brands are looking to get in on the brown spirits boom. Continue reading →Posted in News on September 22, 2015