Tag Archive: Campari
While premiumization has long been elusive for the rum category, some of the market’s key players are renewing efforts to upscale their portfolios, taking a page out of whisk(e)y’s playbook. Continue reading →Posted in News on July 13, 2017
•Gruppo Campari has sold the Chateau de Sancerre winery to Maison Ackerman, the wine division of French agricultural firm Terrena, for €20.5 million ($23m). Continue reading →Posted in News on June 12, 2017
•Campari is gearing up to launch its fifth-annual “Negroni Week,” an international charity initiative focused around the iconic cocktail made with Campari, gin and sweet red vermouth. Continue reading →Posted in News on June 1, 2017
•Gruppo Campari is reportedly exploring a sale of its Irish Mist and Carolans Irish cream liqueur brands. Continue reading →Posted in News on May 31, 2017
Italy’s Gruppo Campari has acquired Bulldog Gin for roughly $58 million.
The U.S. market’s growing interest in classic cocktails and bold flavor profiles has opened up new growth avenues for the formerly challenged bitters category, and leading player Campari America is taking full advantage. Continue reading →Posted in News on January 20, 2017