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Tag Archive: Captain Morgan

News Briefs for July 10, 2019

•Captain Morgan has partnered with Major League Soccer (MLS) to become the league’s official spiced rum and exclusive spirits partner through 2022. Continue reading →

Posted in News on July 10, 2019

Rum’s Top Players Look To Expand Occasions And Premiumize The Category

Total rum volumes declined 1% to 22.6 million cases in the U.S. last year, according to Impact Databank. Overall, 10 of the top 15 rum brands in the market lost volume last year, and the category has fallen by about 1 million cases since 2010. Continue reading →

Posted in News on July 8, 2019

Diageo’s U.S. Sales Rise 5% In First Half, As Whiskies, Tequila Drive Gains

Diageo posted solid growth in the U.S. market in its fiscal first half ended in December, as sales in its core U.S. spirits business rose 5%. Continue reading →

Posted in News on January 31, 2019

News Briefs for August 2, 2018

•Diageo’s Captain Morgan rum is launching a new shot-focused Apple Smash expression. Continue reading →

Posted in News on August 2, 2018

Interview, Part 2: Diageo NA’s Deirdre Mahlan And James Thompson

In the second part of our interview with Diageo NA president Deirdre Mahlan and James Thompson, the conversation touches on the solid gains occurring across Diageo’s portfolio of whiskies, as well as the resurgence of Captain Morgan and plans to reinvigorate the company’s key vodka brands. Continue reading →

Posted in News on March 14, 2018

News Briefs for March 8, 2018

•Beam Suntory has launched the first whiskey in the Booker’s Bourbon 2018 collection. Continue reading →

Posted in News on March 9, 2018

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