Tag Archive: Casamigos
After years of struggle while the Tequila category achieved some of the most impressive growth in the spirits business, Jose Cuervo is again on the rise.
The luxury Tequila category, whose impressive success has been driven in recent years by brands like Patrón, Don Julio and Avión, has seen an influx of surging new entrants that are propelling the segment to even stronger growth in 2015. Continue reading →Posted in News on August 14, 2015
Lee Einsidler, longtime CEO of Sidney Frank Importing, is leaving to head up a new company, Casamigos Importing, which will be the exclusive national importer and marketer of Casamigos Tequila, formerly represented by Sidney Frank. Continue reading →Posted in News on July 9, 2015
•Sidney Frank Importing Company has launched a new marketing campaign supporting its Casamigos Tequila in which it invites consumers to document their experiences entertaining with friends. Continue reading →Posted in News on June 16, 2015
With vodka’s growth cooling and the whisk(e)y renaissance in full swing, brown spirits are leading innovation efforts across the U.S. market, courting both connoisseurs with upscale, craft-like offerings and neophytes with a variety of entry-level and flavored options. Continue reading →Posted in News on June 12, 2015
•Casamigos Tequila has extended its ultra-premium lineup with a new Añejo entry. Continue reading →Posted in News on October 21, 2014