Tag Archive: Diageo
Last week, Diageo announced plans to build a massive $130 million distillery in Lebanon, Kentucky, capable of churning out over 10 million proof gallons annually—equivalent to about 189,000 barrels, or 45.6 million bottles. Continue reading →Posted in News on December 17, 2018
Earlier this week, Diageo offered analysts an update on its North American business, discussing the outlook for its core portfolio and the spirits market as a whole. Following the call, SND associate editor Shane English caught up with Diageo North America president Deirdre Mahlan to talk U.S. trends and hear what’s foremost on the drinks giant’s agenda heading into 2019. Continue reading →Posted in News on December 14, 2018
Diageo has announced that it will invest $130 million over three years in a new Kentucky-based distillery. It will have an initial capacity of approximately 10 million proof gallons. Continue reading →Posted in News on December 13, 2018
While overall volume in the U.S. gin category continues to decline, super-premium-and-above brands are having success as consumers move up the pricing ladder.
•Diageo is backing Tanqueray with a new multi-million dollar global campaign called “Unmistakably Tanqueray.” Continue reading →Posted in News on November 19, 2018
•Patrón Tequila inaugurates a new expression this month with its limited Patrón Estate Release. Continue reading →Posted in News on November 16, 2018