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Tag Archive: Diageo

Jameson Still Dominant, But Competitors Are Rising In The Irish Whiskey Arena

Jameson has become synonymous with Irish whiskey, but the category’s other leading brands are also enjoying considerable growth in the U.S. market. Continue reading →

Posted in News on October 5, 2015

News Briefs for September 30, 2015

•Diageo is reportedly looking to sell certain global wine brands in its portfolio, including Blossom Hill and Piat d’Or, according to Sky News. Continue reading →

Posted in News on September 30, 2015

Interview, Part 2: Diageo North America Scotch Director Brian Cox

In this second part of our interview with Brian Cox, the Diageo North America Scotch whisky director expounds on the vibrant market for single malt, progress on the recently launched Haig Club single grain brand and the continuing momentum of Buchanan’s. Continue reading →

Posted in News on September 29, 2015

Interview, Part 1: Brian Cox, Director, Scotch Whisky, Diageo North America

In recent days, Diageo has begun a global relaunch of Johnnie Walker Scotch whisky, the world’s most valuable spirits brand with annual retail sales above $5.3 billion, according to Impact Databank. While Johnnie Walker outpaced the overall blended Scotch market in the U.S. last year—rising 1% to 1.76 million cases compared with a category down 3% to 6.3 million cases—Diageo sees the revamp as necessary to unlock the storied brand’s potential with a new generation of consumers. SND senior editor Daniel Marsteller recently spoke with Diageo NA Scotch director Brian Cox on Johnnie Walker’s brand update and outlook in this first part of a two-part interview. Continue reading →

Posted in News on September 25, 2015

News Briefs for September 25, 2015

•Pernod Ricard is officially launching a new core expression, The Glenlivet Founder’s Reserve, in the U.S. Continue reading →

Posted in News on September 25, 2015

Diageo Sees Improvement In U.S., But Warns Of Tough Comps Over Remainder Of 2015

After reporting a 1% organic decline to £3.5 billion ($5.3b) in North America sales in its fiscal year ending in June, Diageo has stated that its performance has improved so far in its new fiscal, but cautioned that tough comparables in the U.S. could end up weighing down its first-half 2015-2016 results. Continue reading →

Posted in News on September 23, 2015

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