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Tag Archive: Evan Williams

Heaven Hill’s Evan Williams Crosses 2 Million Cases, Projects Further Growth Ahead

With an accessible, under-$20 price point welcoming consumers into the American whiskey category, Heaven Hill’s Evan Williams has been among Bourbon’s strongest performers recently. Continue reading →

Posted in News on March 30, 2016

News Briefs for January 22, 2016

•On-premise traffic fell 1.2% for the year in 2015, according to GuestMetrics, due in part to an underperforming and ill-timed holiday season, as traffic fell 2.6% for the four weeks through December 27. Continue reading →

Posted in News on January 22, 2016

Impact Databank: Top Sellers Achieve Impressive Growth Amid Whisk(e)y Boom

Just as a rising tide lifts all boats, the U.S. market’s whisk(e)y boom seems to be propelling nearly all of the category’s leading brands to impressive gains. Continue reading →

Posted in News on January 13, 2016

Flavored Whiskey’s Surge Fueled By New Products

The super-premium segment is driving Bourbon’s boom, but flavored products are also broadening the category’s appeal and providing a bridge to consumers. Continue reading →

Posted in News on November 3, 2015

Brown Spirits Ramp Up Innovation Efforts, As Flavored Vodka Shifts Gears

With vodka’s growth cooling and the whisk(e)y renaissance in full swing, brown spirits are leading innovation efforts across the U.S. market, courting both connoisseurs with upscale, craft-like offerings and neophytes with a variety of entry-level and flavored options. Continue reading →

Posted in News on June 12, 2015

News Briefs for April 3, 2015

•Beam Suntory, one of Canadian whisky’s biggest players via its Canadian Club and Windsor Supreme brands, has introduced a new upscale offering to the category in the U.S. market—Alberta Rye Dark Batch Whisky. Continue reading →

Posted in News on April 3, 2015

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