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Tag Archive: Johnnie Walker

News Briefs for October 2, 2018

•Diageo has launched White Walker by Johnnie Walker, a new blended Scotch that ties in with HBO’s Game of Thrones. Continue reading →

Posted in News on October 3, 2018

Diageo’s U.S. Sales Rise 3%, As Whisk(e)y Growth Offsets Vodka Struggles

Diageo has posted a 3% increase in its U.S. business for the 12 months through June, as solid growth across a number of whisk(e)y brands overcame ongoing softness in the vodka category. Continue reading →

Posted in News on July 26, 2018

News Briefs for May 7, 2018

•Diageo’s Johnnie Walker will team with HBO’s Game of Thrones to debut a “White Walker” Scotch whisky this fall. Continue reading →

Posted in News on May 7, 2018

Diageo Unveils $215 Million Effort To Bolster Scotch Whisky Tourism

Diageo has unveiled a major new investment in its Scotch whisky tourism operations. Continue reading →

Posted in News on April 16, 2018

Interview, Part 2: Diageo NA’s Deirdre Mahlan And James Thompson

In the second part of our interview with Diageo NA president Deirdre Mahlan and James Thompson, the conversation touches on the solid gains occurring across Diageo’s portfolio of whiskies, as well as the resurgence of Captain Morgan and plans to reinvigorate the company’s key vodka brands. Continue reading →

Posted in News on March 14, 2018

Whisky Advocate: Johnnie Walker Aims To Make Strides Toward Gender Equality

Jim Beam, Jack Daniel’s, Elijah Craig, George T. Stagg. When you think of whiskies named after people, do any women come to mind? Continue reading →

Posted in News on March 1, 2018

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