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Tag Archive: Lunazul

Heaven Hill Taps Whiskey, Tequila Trends With Up-And-Coming Brands

A major player within the U.S. Bourbon boom, Heaven Hill Brands has been driving growth with its flagship Evan Williams Bourbon brand—up 7% to 2.3 million cases last year—as well as a diverse portfolio of other whiskies spanning a range of price points. Continue reading →

Posted in News on October 3, 2017

News Briefs for November 17, 2015

•Cincinnati-based Kroger Co. is acquiring the Milwaukee-based regional grocer Roundy’s for about $800 million, including debt. Continue reading →

Posted in News on November 17, 2015

Interview, Part 2: Max L. Shapira, Heaven Hill Brands

Over the past two decades, Heaven Hill Brands has undergone major expansion and diversification, moving beyond its traditional Bourbon roots to develop a diversified portfolio that covers virtually every major spirits category. In Part 2 of this SND interview, Heaven Hill president Max Shapira discusses trends in the portfolio beyond American whiskies. Continue reading →

Posted in News on July 28, 2015

Heaven Hill Backs Rising Lunazul Tequila With Brand Revamp

Tequila’s high end has been fueling much of the category’s growth in recent years, but some accessibly-priced 100%-agave brands are also achieving impressive gains. Continue reading →

Posted in News on June 26, 2015

Exclusive: Tequila’s Rise Driven By 100%-Agave Entries While Cuervo Struggles

Driven by the continuing expansion of the 100%-agave segment, the U.S. Tequila market continues to carve out solid growth. Continue reading →

Posted in News on May 21, 2014

News Briefs for May 2, 2014

•Philippines-based Alliance Global Group may have entered the race to acquire Scotland’s Whyte & Mackay from Diageo-controlled United Spirits Ltd. Continue reading →

Posted in News on May 2, 2014