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Tag Archive: Pernod Ricard

News Briefs for August 29, 2014

Pernod Ricard has provisionally appointed Conor McQuaid as vice president, marketing, effective September 1. Continue reading →

Posted in News on August 29, 2014

Pernod Ricard Posts Flat Full-Year Sales On China Difficulties, U.S. Also Slows

China’s dramatic downturn in luxury spirits consumption continues to impact the major industry players, with Pernod Ricard the latest to cite Asia as the main factor behind slowing global sales. Continue reading →

Posted in News on August 28, 2014

Grey Goose To Enter Hybrid Product Arena With Cognac-Blended Vodka, VX

Bacardi USA will extend Grey Goose with the launch of a new Cognac-laced vodka called VX beginning September 1. Continue reading →

Posted in News on August 15, 2014

Spotlight On Russia: A Promising Market Hit By Geopolitical, Economic Challenges

With Russia at the forefront of the news these days, Shanken’s Impact Newsletter has taken an in-depth look at the country’s emerging premium drinks market in its latest issue. Continue reading →

Posted in News on July 30, 2014

News Briefs for July 29, 2014

•New court documents filed in California have revealed that Pernod Ricard-owned Irish Distillers has sold roughly $1.5 billion worth of Jameson in the U.S. over the past 10 years. Continue reading →

Posted in News on July 29, 2014

Patrón Spirits Goes Further Upmarket, Launching Luxury Roca Patrón Range

As leading U.S. spirits marketers like Diageo, Pernod Ricard, Beam Suntory and Sidney Frank Importing Co. have made aggressive plays into the high-end Tequila market of late, Patrón Spirits Co.—which essentially created the segment with its flagship Patrón Tequila brand—has gone further upmarket with a new line of artisanal Tequilas called Roca Patrón. Continue reading →

Posted in News on July 16, 2014

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