Exclusive news and research on the wine, spirits and beer business

Tag Archive: Smirnoff

News Briefs for May 26, 2016

•Smirnoff vodka has released a limited edition berry-flavored extension ahead of the summer season. Continue reading →

Posted in News on May 26, 2016

Impact Databank: Johnnie Walker Leads The Global Value Rankings, But Hennessy Is Climbing

When it comes to the world’s most valuable spirits brands, there’s Johnnie Walker and then everyone else. Even as the Scotch leader shed more than 2 million cases in volume over the past few years, it continues to ring up annual retail value in excess of $5 billion, according to Impact Databank. Continue reading →

Posted in News on May 12, 2016

Vodka Carves Out Growth, As Smirnoff Rebounds While Upstarts Thrive

Vodka faces a host of steep challenges—including changing consumer tastes and premiumization trends favoring brown spirits—but that hasn’t stopped the category from adding volume in the U.S. market. Continue reading →

Posted in News on April 15, 2016

Diageo Sales, Volume Slip In U.S., But Leading Brands Improve

Diageo’s U.S. spirits volume declined by 2% in its fiscal first half, amid the company’s decision to dramatically reduce shipments of new products such as Ciroc Apple. Continue reading →

Posted in News on January 28, 2016

Amid Whisk(e)y’s Surge, Vodka Shows Strength, Placing 10 Brands On Impact’s Top 25 List

While whisk(e)y’s surge has reshaped the U.S. spirits market, Impact Databank’s exclusive ranking of the U.S. market’s top 25 spirits brands shows that vodka remains a force. Continue reading →

Posted in News on January 22, 2016

Exclusive: Industry Stars Highlight Impact’s “Blue Chip Brands”

Impact has released its annual list of “Blue Chip Brands.” This year’s group includes 58 brands from the spirits, wine and beer categories. Continue reading →

Posted in News on October 2, 2015

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