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Tag Archive: Treasury Wine Estates

U.S. Wine Marketers See Further Upside From Red Blends, Rosés, and Canned Wines

With consumers eagerly seeking out new brand propositions across the drinks space, the wine market’s leading players are innovating at a rapid pace. Continue reading →

Posted in News on August 20, 2018

Treasury Wine Estates Profits Jump 18% In Fiscal Year

Treasury Wine Estates (TWE) saw profit continue to grow in its fiscal year ended in June, as premiumization in the U.S. and strong shipment growth in Asia and Australia drove EBITS up 18% at constant currency to A$530.2 million ($385m). Continue reading →

Posted in News on August 16, 2018

Exclusive: Treasury Wine Estates Launches EmBrazen, Targeting Female Demographic

With female consumers playing an increasingly important role in the global drinks market, Treasury Wine Estates (TWE) is set to unveil a new California wine brand, EmBrazen, which celebrates trailblazing women. Continue reading →

Posted in News on August 15, 2018

Imported Wine Surges In China, But U.S. Category Faces Challenges

China’s imported wine market soared last year, with shipments up 18% to $2.8 billion on a volume increase of 17% to almost 83 million cases, according to Impact Databank. Continue reading →

Posted in News on August 8, 2018

Treasury Unveils Big Plans For Penfolds, Including Napa-Sourced Wines

Penfolds, one of Australia’s most iconic wines, is lining up a number of new initiatives for its portfolio—including the addition of Napa Valley-sourced wines. Continue reading →

Posted in News on July 3, 2018

Treasury Sees “Living Wine Labels” App Drive Competitive Advantage

Treasury Wine Estates (TWE) has seen innovative digital marketing efforts—epitomized by its Living Wine Labels app—help propel impressive growth for its 19 Crimes and Walking Dead brands among others lately.

Continue reading →

Posted in News on June 5, 2018

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