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Tag Archive: vodka

Vodka Inches Upward, With Tito’s, Deep Eddy Carrying The Momentum

With growth concentrated among a relatively small cluster of brands, competition remains stiff in the U.S. vodka category. Continue reading →

Posted in News on April 24, 2018

Leading Vodka Brands Reload To Take On Tito’s Challenge

Even as consumers continue to gravitate toward brown spirits, vodka remains the spirits industry’s undisputed champion, accounting for roughly one-third of the total market. Continue reading →

Posted in News on January 9, 2018

Control State Data Shows Spirits “Hot Brands” Continuing Their Growth In 2017

Midway through the year, Impact’s 2016 spirits “Hot Brands” appear to be maintaining their strong momentum, with nearly all of them showing solid progress in control states through the first six months of 2017. Continue reading →

Posted in News on August 21, 2017

Tito’s, Deep Eddy Drive Vodka’s $15-$25 Tier To New Heights

Amid all the buzz around brown spirits, vodka sales have been accelerating in the U.S. market thanks to an upward shift toward the $15-$25 segment. Continue reading →

Posted in News on August 1, 2017

Western Son Vies To Become Texas’s Next Breakout Vodka

Texas-based Western Son Distillery is in expansion mode, with volume of its namesake vodka brand expected to double this year to more than 100,000 cases. Continue reading →

Posted in News on May 8, 2017

Pernod Ricard Extends Its Our/Vodka Project With Launch Of New Infusion Kits

In 2010, Pernod Ricard launched a project called Our/Vodka, with the aim of establishing a brand that was both global and local. Continue reading →

Posted in News on April 26, 2017

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