Daily Archive: May 11, 2011
A Talk With Peter McDonough of Diageo North America
Diageo North America is known for its marketing prowess on its established, big-volume brands, but the company has created numerous product successes in recent years—more than is generally realized. SND interviewed Peter McDonough, Chief Marketing and Innovation Officer at Diageo North America, to take a look at the company’s recent innovation activity. Continue reading →
Posted in News on May 11, 2011Argentine Wine Exports Rise More Slowly Through First Quarter Of 2011
Argentine wine’s export growth in the U.S. and abroad continued through the first quarter of 2011, but at a slower pace. Continue reading →
Posted in News on May 11, 2011News Briefs For May 11, 2011
• Rémy Cointreau USA is launching Rémy Martin’s first clear spirit, Rémy Martin V, in the U.S. market this summer. Priced at around $40 per bottle, the new double-distilled, unaged expression is made from grapes, and is intended to be consumed neat or in a mixer or cocktail. Continue reading →
Posted in News on May 11, 2011
