Daily Archive: August 17, 2011
Retailers Make “Net” Gains In Marketing
With the soft economy placing businesses in dire financial straits, off-premise retailers are shrinking their ad budgets by embracing digital advertising that attracts a most desirable demographic: 21- to 35-year-olds. Continue reading →
Posted in News on August 17, 2011SABMiller Takes Foster’s Bid Directly To Shareholders
After receiving a cold shoulder on its initial June buyout bid from the board of Australian beer market leader Foster’s, SABMiller has now put the same offer, A$4.90 ($5.17) per share, or A$9.51 billion ($10b) in total, directly to the brewer’s shareholders in a conditional, off-market, cash takeover bid. Continue reading →
Posted in News on August 17, 2011News Briefs for August 17, 2011
•While the U.S. economy remains shaky, premium and ultra-premium spirits are rising fast in the off-premise, according to Nielsen. Continue reading →
Posted in News on August 17, 2011
