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Wine Spectator Unveils Napa Valley Wine Travel App For iPad

September 6, 2011

Wine Spectator has released a new iPad travel app, Wine Spectator’s Guide to Napa Valley. The new app delivers Wine Spectator’s editorial content on Napa Valley in a format that blends the magazine’s content with the interactivity of a digital travel guide. The app is built for wine lovers who wish to travel to Napa Valley or learn more about its wines—particularly Cabernet Sauvignon. It includes editors’ recommendations on the top hotels, restaurants, attractions and wineries in the region.

The app contains rich articles, beautiful photographs and special access to more than 400 reviews of top-scoring Napa Valley wines, including 240 Cabernets and the region’s other major varieties. “As tablet devices proliferate in the marketplace, consumers are seeking quality wine content that’s built to take advantage of the new format,” said Marvin R. Shanken, chairman of M. Shanken Communications, publisher of Wine Spectator. “Wine Spectator’s Guide to Napa Valley is our company’s first step to addressing this important need.”

Key features of the app include a trip planner to Napa Valley with Wine Spectator’s California editors’ recommendations on where to stay, where to dine and which wineries and other attractions to visit; an interactive map view that plots editor-recommended Napa Valley destinations; articles on the history of California wine, the geography and appellations of Napa Valley; food pairing suggestions for Cabernet, plus recipes from top chefs; and access to more than 400 Wine Spectator reviews of top-scoring Napa wines, with the ability to filter and sort by score, price and vintage. Wine Spectator’s Guide to Napa Valley can be purchased from the App Store for $4.99 or by visiting http://apps.winespectator.com.

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