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Daily Archive: May 22, 2012

Proximo Pours $10 Million Into New Campaign For Upscale Dobel Tequila

Proximo Spirits is hoping to take its high-end Dobel Tequila brand to the next level with a $10-million advertising campaign and related sponsorship and events activity in partnership with musician Perry Farrell. Continue reading →

Posted in News on May 22, 2012

Bodegas Fariña Aims To Make Name For Spain’s Toro Region In U.S.

Bodegas Fariña, one of the founding wineries of the Toro region in northwestern Spain, has long focused on its domestic market. Continue reading →

Posted in News on May 22, 2012

News Briefs for May 22, 2012

•U.S. control state spirits sales were flat in April, although rolling 12-month spirits volumes grew 3.5%—a slight improvement on March’s 3.4% increase. Continue reading →

Posted in News on May 22, 2012