Exclusive news and research on the wine, spirits and beer business

Daily Archive: July 30, 2012

Exclusive: Larry Schwartz On Diageo’s North American Strategy

In an exclusive interview with editor and publisher Marvin R. Shanken in the latest issue of Impact, Diageo North America president Larry Schwartz discusses key Diageo strategies and priorities, focusing on the U.S. multicultural market, innovation and growth at the high end. Continue reading →

Posted in News on July 30, 2012

Rum Marketers Renew Premiumization Efforts, Emphasizing Brown Spirits Link

Despite its status as the second-largest spirits category in the U.S., rum has long fought an uphill battle in its efforts to entice consumers up the pricing ladder. Continue reading →

Posted in News on July 30, 2012

Spirits Growth Accelerates In Control States In First Half

After a solid 3.25% gain in 2011, year-to-date spirit sales volume in control states accelerated to 4.6% through the six-month period ending June. Continue reading →

Posted in News on July 30, 2012

News Briefs for July 30, 2012

•Robert Mondavi Winery is partnering with musician Josh Groban on a promotional campaign and a yet-to-be-named Napa Valley wine, slated for release in 2013. Continue reading →

Posted in News on July 30, 2012

Craft Brewing And Distilling News for July 30, 2012

•Fort Collins, Colorado-based New Belgium Brewing Co. has unveiled plans for its forthcoming brewing facility in Asheville, North Carolina. Continue reading →

Posted in News on July 30, 2012