News Briefs for July 29, 2013
July 29, 2013•Champagne Nicolas Feuillatte has launched D’Luscious—a demi-sec rosé Champagne—in the U.S. market. Made with a blend of Pinot Noir, Pinot Meunier and Chardonnay, the entry is priced at around $59 a bottle. D’Luscious joins Brut, Brut Grande Reserve, Brut Reserve, Brut Rose and Demi-Sec in the Nicolas Feuillatte portfolio, as well as the brand’s Refined Collection, Gourmet Collection, Palmes d’Or range and limited edition expressions. The fourth-largest Champagne brand in the U.S., Nicholas Feuillatte is handled in the market by Ste. Michelle Wine Estates.
•U.K.-based Shepherd Neame has signed a five-year deal with Canada’s Moosehead Breweries to bring its beers to the U.S. and Canada markets. The brewery’s flagship beer, Spitfire Ale (4.5% abv), will be released in North America beginning in September, with distribution in the U.S. initially focused on the East Coast, followed by the Midwest, including Chicago and Michigan. A second beer in the brewer’s lineup, Bishops Finger (5.4% abv), is slated to roll out in the country next year. The launch marks the first time since 2001 that Shepherd Neame has sold its beers in the U.S.
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