News Briefs for January 27, 2014January 27, 2014
•Proximo Spirits is set to triple production of Hangar 1 vodka, investing $3-$5 million in a new production space. According to California’s The Alamedan, Proximo is leasing half of an airplane hangar in Alameda’s Spirits Alley, with plans to develop it as a new production facility and tourism center with a tasting room. Proximo acquired Hangar 1 from St. George Spirits in 2010. St. George has continued to produce the brand since then.
•Republic National Distributing Company (RNDC) and National Wine and Spirits of Michigan (NWS) have formed a joint venture company in the state of Michigan. The two companies will jointly distribute wines and spirits through Michigan’s Authorized Distribution Agent (ADA) system and National’s existing wine distribution operation and brokerage company in the state. While RNDC will be new to Michigan, NWS claims spirits market leadership there, in addition to having strong wine and beer partnerships. NWS already partners with RNDC in Indiana and Kentucky. The new Michigan company will be called RNDC National.With total estimated 2013 revenues of $5.46 billion, RNDC is the nation’s second-largest spirits and wine distributor, behind Southern Wine & Spirits at $10.93 billion, according to Impact Newsletter.
•Freixenet has launched its Excelencia Kosher Brut label in select U.S. markets. Previously available only in Europe, Excelencia is billed as a special vintage kosher Cava made with Macabeo grapes. The offering, which is targeted toward the kosher-for-Passover occasion, will roll out across New York, New Jersey, Florida, Illinois, California, Texas, Georgia and Massachusetts in March, priced at around $15 a 750-ml. Excelencia Kosher Brut marks the only kosher offering in Friexenet’s stable of méthode champenoise Cava, which sells approximately 544,000 cases in the U.S. market, according to Impact Databank.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.