Moët Hennessy Launches Ultra-Luxury Glenmorangie Pride 1978July 11, 2014
Moët Hennessy is debuting Glenmorangie Pride 1978, which the company hails as Glenmorangie’s rarest whisky to date. The luxury single malt—sourced from five casks in the distiller’s archives—was bottled in 2012 following 15 years of extra-maturation in Bordeaux Premier Grand Cru Classé casks, the longest extra-maturation of any of Glenmorangie offering thus far. Retailing at around $5,000 a bottle, Glenmorangie Pride 1978 is rolling out in a limited edition of 700 decanters worldwide.
To celebrate the launch, Glenmorangie collaborated with international artist Idris Khan, who has created a piece of artwork titled “Disappearing Casks”—inspired by whisky barrels at Glenmorangie’s distillery in Tain—a signed print of which is included with each decanter. Pride 1978 follows 2011 release Pride 1981, which was extra-matured for 10 years in Chateau d’Yquem casks and appeared in an edition of 1,000 bottles.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.