Exclusive news and research on the wine, spirits and beer business

Craft Brewing and Distilling News for September 11, 2014

September 11, 2014

•Kansas City, Missouri-based Boulevard Brewing has entered Florida via a new partnership with Brown Distributing. Boulevard will initially release four year-round offerings into the market—including its Unfiltered Wheat Beer, Pop-Up IPA, 80-Acre Hoppy Wheat Beer and Single-Wide IPA—and Smokestack Series labels Tank 7 Farmhouse Ale and Double-Wide IPA. Additional seasonals and limited edition entries are slated to follow. Boulevard, which also expanded into New Jersey and the greater Philadelphia area in August, currently ships to 28 states and Washington, D.C.

•Jake Leinenkugel is stepping down as president of the craft brewery bearing his family name and will be replaced by his brother, Dick Leinenkugel. Jake has led day-to-day operations of Leinenkugel’s following its acquisition by MillerCoors in 1988 and has overseen the brand’s growing portfolio, which includes Leinenkugel’s Summer Shandy—an Impact “Hot Brand” up 24% to 5.5 million (2.25-gallon) cases in the U.S. last year. In addition to serving in various capacities within the family business over the years, Dick Leinenkugel previously served as commerce secretary for former Wisconsin Governor Jim Doyle. The company operates breweries in Chippewa Falls, Wisconsin and Eden, North Carolina, with a third brewery in Milwaukee that brews ales. Jake told the Associated Press that Leinenkugel’s brewed about 1 million barrels of beer overall in 2013.

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