Exclusive news and research on the wine, spirits and beer business

News Briefs for July 8, 2015

July 8, 2015

•Boston Beer Company’s Twisted Tea, an Impact “Hot Brand,” is rolling out a new Twisted Tea Bourbon Barrel offering this summer in select markets. The hard iced tea combines real iced tea with a splash of Bourbon flavor. Twisted Tea Bourbon Barrel (5% abv) is available in Maine, Tennessee, Massachusetts and Montana beginning this month in six-packs for about $7.99-$9.49 and 24-ounce cans for about $2.49-$2.99. Twisted Tea surged 15% to 8.4 million (2.25-gallon) cases in the U.S. market last year, according to Impact Databank.

•Wine lovers have believed in the greatness of Burgundy’s terroir for centuries, but on July 4 it won more official recognition. The United Nations Educational, Scientific and Cultural Organization (UNESCO) recognized the region’s 2,000-year history and cultural heritage by adding the climats of the Côte de Nuits and Côte de Beaune to its list of World Heritage sites. UNESCO recognized Champagne too, voting to add the region’s hillside vineyards, houses and cellars to its list, also in the “Living Cultural Landscapes” category. Wine Spectator has the full story.

•Emmett P. Malloy Jr., who led family-owned Illinois retailer SavWay Fine Wines & Spirits for decades, passed away June 30 at the age of 79. Malloy became a Market Watch Leader (with his brother John) in 1996, and never retired, successfully transitioning the three-unit SavWay to its third generation of family ownership. He also served as president of the Wine & Spirits Guild of America. Prior to joining the drinks business, Malloy earned his MBA at Harvard, where he met John F. Kennedy, later serving as head of the Midwest Speaker’s Bureau for Kennedy/Johnson in the 1960 presidential election.


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