Monthly Archive: September 2015
Interview, Part 1: Brian Cox, Director, Scotch Whisky, Diageo North America
In recent days, Diageo has begun a global relaunch of Johnnie Walker Scotch whisky, the world’s most valuable spirits brand with annual retail sales above $5.3 billion, according to Impact Databank. While Johnnie Walker outpaced the overall blended Scotch market in the U.S. last year—rising 1% to 1.76 million cases compared with a category down 3% to 6.3 million cases—Diageo sees the revamp as necessary to unlock the storied brand’s potential with a new generation of consumers. SND senior editor Daniel Marsteller recently spoke with Diageo NA Scotch director Brian Cox on Johnnie Walker’s brand update and outlook in this first part of a two-part interview. Continue reading →
Posted in News on September 25, 2015News Briefs for September 25, 2015
•Pernod Ricard is officially launching a new core expression, The Glenlivet Founder’s Reserve, in the U.S. Continue reading →
Posted in News on September 25, 2015Craft Brewing and Distilling News for September 25, 2015
•Colorado-based Oskar Blues Brewery is expanding operations with a third location in Austin, Texas. Continue reading →
Posted in News on September 25, 2015California’s Wine Hooligans Assembles Premium Stable Led By Cycles Gladiator
After forming new company Wine Hooligans, former BevMo and Purple Wine Co. executive Dennis Carroll is attacking at the premium-and-above tier with a growing portfolio of both new and familiar California brands.
A-B Continues To Acquire Craft Players With Deal For California’s Golden Road Brewing
Anheuser-Busch’s craft buying spree continues. The beer giant has agreed to acquire Los Angeles-based Golden Road Brewing, with annual sales of around 45,000 barrels, in a deal expected to close in the fourth quarter. Continue reading →
Posted in News on September 24, 2015News Briefs for September 24, 2015
•Market Street Spirits, a division of Opici Wines, is launching Brinley Gold Shipwreck Coconut Rum Cream. Continue reading →
Posted in News on September 24, 2015
