News Briefs for October 6, 2015
October 6, 2015•Total Wine & More is expanding its presence in the Sacramento area with a new store in Elk Grove, California. Opening October 8, the new location is based at 7707 Laguna Blvd. It joins two existing Sacramento-area stores for Total Wine, located in Arden and Folsom respectively.
•Campari America has extended its Cynar liqueur brand for the first time with the launch of Cynar 70, a higher-proof offering. At 70 proof, the new entry features double the alcohol content of Cynar’s original artichoke-based Italian liqueur. Cynar 70 will be available nationwide in a 1-liter format, priced at around $34.99 a bottle. According to Campari, the offering is designed to meet a growing demand for higher alcohol content spirits, and is intended to be consumed chilled, on the rocks or as a shot.
•The Distilled Spirits Council of the U.S. (DISCUS) has hailed the preliminary agreement of the Trans-Pacific Partnership, a free trade deal among the U.S. and 11 other Pacific Rim nations accounting for an aggregate 40% of the global economy. The agreement is unlikely to be fully confirmed until early next year. Such “market-opening” accords can unlock new opportunities for U.S. spirits exports, DISCUS said, noting that export shipments hit a new record of $1.5 billion in 2014.
•Sbragia Family Vineyards has unveiled a new wine, Godspeed Cabernet Sauvignon. Sourced from a 22-acre vineyard on Mount Veeder planted in 1987, Godspeed retails at $95 a bottle. Just under 1,000 cases were produced in 2012, the first vintage of the new wine, which is rolling out alongside the new 2013 vintage of Sbragia’s Gamble Ranch Chardonnay ($48). Sbragia Family Vineyards is part of the Bacchus Capital Management portfolio.
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Tagged : Campari America, Cynar, DISCUS, Sbragia Family Vineyards, Total Wine, Total Wine & More