Craft Beer’s Value Share Surpasses 20% In 2015
March 23, 2016The craft beer movement delivered another year of stellar growth in 2015, with volume up 13% to 24.5 million barrels and retail value up 16% to $22.3 billion, according to the Brewers Association. Craft’s steady double-digit progress—amid a stagnant mainstream beer category—allowed its volume share to rise to 12% last year, with its slice of the value pie reaching 21%.
Meanwhile, new craft entrants continue to flood to market. The number of breweries operating in the U.S. rose 15% to 4,269 last year. Virginia, North Carolina, Florida and Texas were among the hotspots, with each of those states registering a net increase of more than 20 breweries.
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