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Campari Secures Control of Grand Marnier Through Tender Offer

June 28, 2016

Gruppo Campari has gained control of Grand Marnier owner Société des Produits Marnier Lapostolle (SPML) through a tender offer that closed in recent days. Campari, which already owned about 19% of SPML following a deal with the Marnier Lapostolle family announced in March, added another 50.74% for €347 million ($382m) through the offer. Campari now holds nearly 70% of the share capital of SPML and about 54% of voting rights. On July 1, Campari will assume global distribution rights for SPML’s spirits brands, including Grand Marnier Cordon Rouge, Cherry Marnier, Louis Alexandre, Cuvée du Centenaire, Cuvée du Cent Cinquantenaire and Quintessence. —Daniel Marsteller

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