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News Briefs for July 7, 2016

July 7, 2016

•Pernod Ricard has opened the latest distillery in its Our/Vodka program with its launch of Our/Los Angeles. Established in collaboration with creative agency founders Steven Ocheltree and Tyler Simmons, the Our/Los Angeles micro-distillery is based in downtown L.A.’s Arts District and will produce a vodka made with locally-sourced ingredients, retailing at $20 a 375-ml. The distillery marks the sixth outpost in Pernod’s Our/Vodka program, through which the company partners with entrepreneurs in different cities around the world to produce locally-inspired vodkas.

•Sonoma-based V2 Wine Group has extended its alliance with Healdsburg’s Dry Creek Vineyard, and will continue to serve as Dry Creek’s exclusive sales and marketing agent in the U.S. market. Dry Creek, which initially aligned with V2 in 2011, produces Chenin Blanc, Sauvignon Blanc, Chardonnay, Zinfandel, Cabernet Sauvignon and Meritage blends and has 185 acres of sustainably farmed vineyards. V2’s portfolio also includes Bouchaine Vineyards, La Follette, Merryvale, Toad Hollow and Steelhead, among other brands, with retail prices ranging from $15-$100 a bottle.

•Save Me San Francisco, the collaboration between The Wine Group and the band Train, has added Marry Me Rosé to its range. A California-sourced, Grenache-based blend, Marry Me Rosé is launching nationally, retailing at around $15 a bottle. Introduced in 2011, the Save Me San Francisco brand reached 175,000 cases last year, according to Impact Databank.

•Champagne Palmer has expanded its West Coast presence with entry into three new markets. Champagne Palmer’s full U.S. lineup—including Brut Reserve, Rosé Reserve, Blanc de Blancs and Amazone de Palmer ($49-$140 a 750-ml.)—is set to roll out out across Colorado, Washington and Arizona, bringing the brand’s footprint to a total of 10 states. Imported by González Byass USA, Champagne Palmer made its U.S. debut last year, launching in California, Florida, Illinois, Massachusetts, Nevada, New York and Texas. The house’s annual production is around 80,000 cases.

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