Exclusive news and research on the wine, spirits and beer business

News Briefs for November 23, 2016

November 23, 2016

•Campari chairman Luca Garavoglia will take direct control of the family-owned firm that owns a majority of the drinks marketer following the death of Garavoglia’s mother, Rosa Anna Magno Garavoglia, on Tuesday.Later in the day, Campari issued a statement that Luca Garavoglia, 47, would now assume control of Alicros, which owns 51% of the Milan-based Campari’s equity and a greater share of its voting rights. “The Garavoglia family will continue, without any change, to maintain its role as long-term shareholder of Campari,” read the statement. Campari is the world’s sixth-leading spirits marketer, according to Impact Databank. Its shares trade on Milan’s Borsa Italiana.

•Champagne Bollinger held its first-ever North American auction at Sotheby’s New York this past weekend, selling 47 lots worth more than $130,000 in total sales. The top lots included three magnums of the prestige Bollinger R.D. cuvée, which sold for $3,800 per lot, two jeroboams of R.D. 1979 that garnered $5,500 apiece and a collection of every size Special Cuvée bottle—from a 375-ml. half bottle to a 15-liter Nebuchadnezzar—the house produces. The Bollinger 1914 Tasting Experience—a package that includes a visit for four at the Bollinger estate to enjoy the esteemed 1914 vintage as well as deluxe accommodations—was the event’s top sale, at $10,000. Bollinger is marketed in the U.S. by Vintus.

•Patrón Tequila has partnered with Bravo Media for season 14 of the network’s “Top Chef” competition series. The upcoming season, which premieres December 1, will integrate Patrón’s Silver, Resposado and Añejo expressions into a “Quickfire” and “Elimination Challenge.” The final four chefs will also compete at the brand’s distillery, Hacienda Patrón, in Jalisco, Mexico. Throughout the season, Patrón will be featured in Bravo-created vignettes with past contestants mixing recipes using the Roca Patrón line. The core Patrón range grew 4% in the U.S. last year to 2.1 million cases, according to Impact Databank.

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