News Briefs for February 14, 2017February 14, 2017
•Jose Cuervo Tequila has launched a new limited edition bottle series in partnership with artist Ricardo Cavolo. Created to commemorate the brand’s 222-year history, the lineup features four illustrated bottle designs across Cuervo’s Gold and Silver expressions. The designs’ imagery references the founding the brand by Jose Antonio de Cuervo in 1795 and its entry into the U.S. in 1873, among other milestones. Cuervo’s 222 series ($18 a 750-ml.) is rolling out nationwide. Jose Cuervo grew by 4.5% to 3.6 million cases in the U.S. last year, according to Impact Databank.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.
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