Exclusive news and research on the wine, spirits and beer business

News Briefs for June 12, 2017

June 12, 2017

•Gruppo Campari has sold the Chateau de Sancerre winery to Maison Ackerman, the wine division of French agricultural firm Terrena, for €20.5 million ($23m). Campari gained Chateau de Sancerre in its $760 million deal for Grand Marnier last year. Chateau de Sancerre, which owns 136 acres of vineyards in the Loire Valley, had sales of €3.5 million ($4m) last year. Campari says the divestiture is in line with its effort to streamline its non-core activities and increase focus on its core spirits business.

•Deutsch Family Wine & Spirits’ Redemption Whiskey will extend with a wheated Bourbon this month. Redemption Wheated Bourbon is made with a high wheat mash bill of 51% corn, 45% winter wheat and 4% malted barley. The 48%-abv whiskey is sourced from MGP Ingredients, aged for four years and hand-numbered by Redemption to let customers know exactly which batch they are drinking. This new Bourbon is the first in a series of limited-release whiskies that will be bottled under the Redemption label in the coming years. Redemption Wheated Bourbon will hit select markets this month for a limited time at a suggested retail price of $45.99 a 750-ml. The core brand retails at around $30.

•Abruzzo-based Citra Vini has launched Niro, a new premium wine label distributed by Palm Bay International. Niro Montepulciano d’Abruzzo and Niro Pecorino d’Abruzzo are now available nationwide, retailing at $17.99 a 750-ml. Citra Vini is an association of unified Abruzzo wineries formed in 1973. Niro joins the higher-end Caroso Montepulciano d’Abruzzo Riserva in the Citra Vini portfolio.

•Pernod Ricard’s Avión Tequila has linked with luxury crystal manufacturer Waterford to release the Avión Collection decanter gift set. The set features a 750-ml. bottle of Avión’s Añejo Tequila, a crystal decanter and two crystal rocks glasses. Available solely at Reservebar.com, the Avión Collection retails at $399. Avión was down 7% to 118,000 cases in the U.S. last year, according to Impact Databank.

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