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Jackson Family Wines Sets New Releases From Oregon

July 20, 2017

Jackson Family Wines, which has acquired several wineries around the Oregon’s Willamette Valley over the past few years, is rolling out new labels from the region. Last year, Jackson Family acquired Penner-Ash Wine Cellars and WillaKenzie Estate, adding to an Oregon portfolio that also includes Zena Crown Vineyard and Gran Moraine. The company’s California wineries La Crema and Siduri also produce Willamette Valley labels.

Gran Moraine is introducing its first sparkling wines, with small volumes of a non-vintage Gran Moraine Rosé set to hit the market in September. Volume will be at just 180 cases, available direct-to-consumer only for about $50. Gran Moraine is also planning a Blanc de Blancs, but that’s still several years away. Meanwhile, La Crema introduced a tiny allotment of non-vintage Brut Rosé sparkling wine last year but is boosting the label’s volume tenfold later this year to 500 cases. It’s available in the tasting room only at $75.

At Penner-Ash, a new Chardonnay program will see its inaugural 2017 vintage released in the fall of 2018. The fruit comes from a blend of winemaker Lynn Penner-Ash’s favorite Chardonnay vineyards, the company said. Pricing on the new Chardonnay hasn’t been set, but it’s expected to be above $50.

Both Zena Crown and La Crema are also working on new Chardonnay labels, but prices and release dates haven’t been set. The Zena Crown Chardonnay will be a 2016 vintage, while La Crema’s Willamette Chardonnay program is still a work in progress. WillaKenzie Estate, meanwhile, is reserving a portion of its 2017 Pinot Noir harvest for its first rosé, which will be released next year at $20.

Within the next two years, Siduri will be focused on releasing new AVA and single vineyard wines—including a Zena Crown Vineyard, Eola-Amity Hills Pinot Noir. Available only in the direct-to-consumer channel, the inaugural 2015 vintage is set to release this fall at $60.

For now, Jackson Family says it plans to slow its Oregon acquisition program. “We’re not aggressively pursuing any deals in Oregon right now,” proprietor Julia Jackson tells SND. “But we’re always on the lookout for any opportunities that might arise.”—Lee Murphy

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