Exclusive news and research on the wine, spirits and beer business

News Briefs for April 2, 2018

April 2, 2018

•Bronco Wine Co.’s Charles Shaw brand has launched a new organic range of wines amid increasing consumer interest in organically made products. The Charles Shaw “Made with Organic Grapes” lineup currently includes California-sourced Cabernet Sauvignon, Pinot Noir, and rosé wines, with Chardonnay and Pinot Grigio expressions set to debut later in the year. Bronco has high hopes for the new lineup—SND understands the company is targeting volume of as much as 1 million cases. The new Charles Shaw organic wines, which feature twist-off Helix cork enclosures, will be available at Trader Joe’s locations nationwide, retailing at $4 a 750-ml. According to Impact Databank estimates, Charles Shaw was down 4% to 3.2 million cases in the U.S. last year.

•Rusty Staub was a big man—a 6-foot-2-inch slugger who hit towering home runs during a long Major League Baseball career. He was also a philanthropist who helped raise millions of dollars for those in need through his charity and its annual wine auction. Staub died of a heart attack on March 29 in West Palm Beach, Fla., three days shy of his 74th birthday. Wine Spectator has more on Staub’s life and career.

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