Exclusive: Southern Glazer’s, Ste. Michelle Expand Distribution PartnershipApril 23, 2018
Southern Glazer’s Wine & Spirits and Ste. Michelle Wine Estates have expanded their U.S. distribution partnership, linking in six states in the West and Pacific Northwest. The new five-year agreement includes Alaska, Montana, Oregon, Utah, Washington state, and Wyoming, and brings the total U.S. alignment of the two companies to 26 states.
The six new states are a stronghold of Young’s Market Co., and Young’s has in fact been handling the Ste. Michelle brands in most of the affected markets.
Under the deal, Southern Glazer’s will begin distributing Ste. Michelle’s portfolio in the affected states on May 1. Southern Glazer’s also handles Ste. Michelle brands—including Chateau Ste. Michelle, 14 Hands, and Columbia Crest among others—in such key states as California, New York, Florida, and Illinois.
Last week, Ste. Michelle also extended its distribution partnership with Republic National Distributing Co. in nine markets, including Louisiana, Maryland, Nebraska, North Dakota, Oklahoma, South Dakota, Texas, Virginia, and Washington, D.C.—David FlemingSubscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.