Exclusive news and research on the wine, spirits and beer business

News Briefs for May 25, 2018

May 25, 2018

•Beam Suntory’s Sauza Tequila has unveiled Agua Fuerte, a new ready-to-drink hard sparkling water range. Featuring a Tequila base, the Agua Fuerte lineup is rolling out with three naturally flavored expressions: Lime, Grapefruit, and Mango. The 5%-abv offerings are packaged in slim 12-ounce cans, available in select markets for $3 a can or $10 for a four-pack. The core Sauza Tequila brand was up 10.7% to nearly 2.5 million 9-liter cases in the U.S. last year, according to Impact Databank. Constellation’s Svedka vodka also recently entered the hard seltzer segment.

•Major Food Group this weekend opens The Polynesian, a new, grand-scale Tiki bar in midtown Manhattan. The venue is curated by craft bartender Brian Miller, who’s been a leader in the current Tiki renaissance. Located in the Pod Times Square Hotel at 400 West 42nd Street, The Polynesian has space for 200 people, split evenly between the indoor venue and an outdoor terrace, each with its own bar. The drinks list features 19 original cocktails and four large-format drinks, all created by Miller, and claims to offer the largest rum collection in the city.

•St. Helena, California-based Joseph Phelps Vineyards has named Clarice Turner as president. Turner most recently served as founder and CEO of Carneros Associates, a strategic advisory firm. While president of Joseph Phelps Vineyards, she will also remain advisory board director at both Delicato Family Vineyards and Women of the Vine & Spirits, and continue to hold roles at the Culinary Institute of America Society of Fellows and the National Restaurant Association as well. Joseph Phelps Vineyards is best known for Insignia, its flagship red blend.

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