Exclusive news and research on the wine, spirits and beer business

News Briefs for June 15, 2018

June 15, 2018

•Mionetto USA and Southern Glazer’s Wine & Spirits have extended their distribution partnership, aligning in 12 additional markets. The new markets include Washington D.C., Indiana, Louisiana, Maryland, Mississippi, Missouri, Nebraska, North Dakota, Oklahoma, Pennsylvania, South Dakota, and Texas. Previously, Southern Glazer’s distributed the Mionetto USA stable across 21 markets. Under the expanded agreement, Southern Glazer’s will now handle more than 70% of Mionetto’s U.S. business. The U.S. subsidiary of Germany’s Henkell & Co. Gruppe, Mionetto USA is led by its flagship Prosecco range, which sold 680,000 cases on 11.5% growth last year. The Mionetto USA portfolio also comprises the Livio Felluga, Castello Monsanto, Alfred Gratien, and Gratien & Meyer brands, among others.

•Diageo North America president Deirdre Mahlan has been elected chair of the Distilled Spirits Council of the U.S. Mahlan replaces Jim Clerkin, president and CEO of Moët Hennessy North America, who has served as chair of the spirits trade group since 2016. Mahlan said her priorities for the Distilled Spirits Council will be to “continue to pursue marketplace modernization, promote moderation and responsibility, and further grow spirits market share.” Meanwhile, the Distilled Spirits Council continues to search for a new permanent president and CEO to replace the departed Kraig Naasz. Clarkson Hine, SVP of corporate communications and public affairs at Beam Suntory, is currently filling the role on an interim basis.

•The Sazerac Company has purchased the former General Mills Pillsbury plant in New Albany, Indiana from New Mill Capital Holdings, LLC and Tiger Group. Terms of the deal weren’t disclosed, though Sazerac plans to invest $66 million into the 460,000-square-foot plant and use it to expand its processing, blending, packaging, and distribution capabilities. Sazerac intends to begin operations on two production lines as early as November. The company plans to open the plant with 50 new employees and says that, by 2021, the plant could be at full production capacity with 110 workers.

•Korbel has released new limited edition packaging for its California Extra Dry offering. The special summer-themed design features an aqua blue, wave-like pattern and a bright white label and capsule. Korbel produced 13,500 cases of the seasonal bottling, which is now available nationwide, retail priced at $14 a 750-ml. Korbel’s California Champagne portfolio is handled by Brown-Forman in the U.S. The brand sells just under 1.5 million cases in the U.S. annually.

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