Craft Brewing And Distilling News for April 10, 2019April 10, 2019
•The Craft Brew Alliance (CBA) is debuting a new product line developed by its incubation unit The pH Experiment. Pacer Low Proof Seltzer (2% abv) will come in three flavors—Blood Orange, Meyer Lemon & Lavender, and Melon & Mint—with each 12-ounce can containing fewer than 50 calories. 12-can variety packs ($16) and Blood Orange 6-packs ($9) will be available starting in July in leading chains across the U.S. Another pH Experiment concoction, PRE Aperitivo Spritz, releases in Oregon, California, Arizona, and Tennessee this Memorial Day. CBA ranks as the 12th-largest brewing company in the U.S., according to the Brewers Association.
•Eugene, Oregon-based Ninkasi Brewing has sold a majority stake to Legacy Breweries, a new venture that plans to unite a number of craft breweries under one umbrella. Financial details weren’t disclosed but Ninkasi’s co-founders and six investors stated they retained “significant ownership” of the brewery. Legacy Breweries, led by Don Bryant, the former CEO of hop supplier Yakima Chief, intends to acquire two more breweries in the Midwest and on the East Coast of comparable size to Ninkasi, which the Brewers Association recently ranked No.-35 on its list of largest craft breweries for 2018. These three breweries would form the basis of a network similar to the CanArchy Collective that would be supplemented by 10-15 smaller breweries who would benefit from the capabilities and capital of their larger peers.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.