Exclusive news and research on the wine, spirits and beer business

Craft Brewing And Distilling News for May 22, 2019

May 22, 2019

•New Holland Spirits in New Holland, Michigan, has debuted a new vodka brand. Lake Life vodka is a 40% abv expression that’s pot distilled from grain. The new brand is currently rolling out to grocers and independent retailers across Michigan, retail priced at $20 a 750-ml. Additionally, Lake Life will be available at New Holland Brewing’s two West Michigan-based brewpub locations. The New Holland Spirits lineup also includes gin, rum, whiskey, and liqueur offerings.

•Comstock Park, Michigan-based Perrin Brewing Company will launch the next release in its Side Hustle Series, Kveik’n It Real Nordic IPA, on May 23. The 7% abv ale is brewed from a base of oats, wheat, and Honindal Kveik, a Norwegian farmhouse yeast, before being double dry-hopped with Styrian Wolf and Styrian Dragon hops. Initially, the brew will launch at Perrin Pub on draft and in 6-packs of 12-ounce cans, with statewide distribution to follow. Perrin is a member of the Canarchy Collective.

Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.

Tagged : ,

Get your first look at 2018 data and 2019 projections for the wine and spirits industries. Order your 2019 Impact Databank Reports. Click here.

Previous :  Next :