News Alert: Pernod Acquires Texas Craft Distiller Firestone & RobertsonAugust 5, 2019
Pernod Ricard has added to its craft whiskey stable with the acquisition of Texas-based Firestone & Robertson Distilling Co. No financials were disclosed.
Headquartered in Fort Worth, Firestone & Robertson is known for its TX brand of premium whiskies. The deal includes the company’s Whiskey Ranch, a state-of-the-art distillery nearby downtown Fort Worth, which offers a TX brand Experience, including tours and tastings.
Pernod Ricard North America chairman and CEO Paul Duffy said the company plans to expand distribution of the TX brand. Firestone & Robertson is the latest in a series of bolt-on acquisitions for Pernod, including Rabbit Hole and Smooth Ambler whiskies, Malfy gin, and Monkey 47 gin, among others.—Daniel MarstellerSubscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.