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Craft Brewing and Distilling News for October 28, 2019

October 28, 2019

•Boston’s Massachusetts Bay Brewing Company has expanded Arctic Summer spiked seltzer into California. Arctic Summer’s portfolio—including Black Cherry, Ruby Red Grapefruit, and Pineapple Pomelo—will launch in locations throughout California, bringing the brand’s distribution footprint to 22 states. All of Arctic Summer’s flavors come in at 5% abv, 1 gram of sugar, and 110 calories per 12-ounce serving. In addition to Arctic Summer, Massachusetts Bay Brewing Company also makes the Harpoon and UFO brands.

•Minneapolis, Minnesota-based Tattersall Distilling has launched its first bottled RTD cocktail, an Old Fashioned. The 35% abv cocktail is a blend of Tattersall’s rye whiskey and sour cherry liqueur, plus aromatic bitters, orange zest, and sugar. The company suggests serving the RTD over ice. Tattersall Old Fashioned is now available in select retail locations throughout the company’s 23-state distribution footprint for a suggested price of $35 a 750-ml.

•Montpelier, Vermont’s Caledonia Spirits has named Joel Elmer as vice president of sales. Elmer joins Caledonia with 20 years of experience in the industry, most recently as Brown-Forman’s vice president and Northeast division director. Elmer is tasked with driving Caledonia’s expansion into new states. Caledonia Spirits brands, including Barr Hill and Tom Cat gins, are currently distributed to 32 states, Puerto Rico, and four international markets.

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