Exclusive news and research on the wine, spirits and beer business

News Briefs for November 7, 2019

November 7, 2019

•Hennessy has unveiled the 2019 Collector’s Edition of its VS Cognac. Launching this month in limited quantities on Moët Hennessy’s Clos19 e-commerce site, the special edition includes a unique customizable sculpture and companion carafe designed by Argentinean-born, Valencia-based artist Felipe Pantone. Hennessy Very Special Collector’s Edition by Felipe Pantone retails at $1,500. Moët Hennessy posted global sales up 7% to €3.9 billion ($4.3b) on an organic basis in the nine months through September, as the Hennessy brand continued to drive gains.

•Vinexpo New York will return for a third edition next March 2-3 at Manhattan’s Jacob K. Javits Convention Center. A collaboration between Vinexpo and Diversified Communications, the show will look to build on last year’s attendance, which included 400 exhibitors and 3,000 wine and spirits professionals. New features for 2020 will include an “Importer Pavilion” showcasing imported wines and spirits, as well as a “Key Buyer” program offering VIP perks—like free entry to the exhibit hall, networking events, special events, One to Wine meetings, conferences, and master classes—to “high-volume wine and spirits buyers from top distributors and importers.” Vinexpo runs exhibitions in Bordeaux, Hong Kong, New York, and Paris, as well as the touring event Vinexpo Explorer.

•Anheuser-Busch InBev has announced that it will launch Bud Light Hard Seltzer in the first quarter of next year, marking the brand’s entry into the burgeoning category. The 5% abv seltzers will come in at 100 calories, 2 grams of carbs, and less than 1 gram of sugar per 12-ounce serving. The initial launch will include four flavors—Black Cherry, Lemon Lime, Strawberry, and Mango—available in individual flavor 12-packs, a variety 12-pack, and in 25-ounce single cans. The company is debuting Bud Light Hard Seltzer amid a challenging period for macrobrews. For the first nine months of 2019, Anheuser-Busch InBev’s North America volume dropped by 2.4% to 82.6 million hectoliters, but revenues inched forward 0.7% to $11.9 billion.

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