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News Briefs for December 5, 2019

December 5, 2019

•F. Korbel & Bros. is launching a Prosecco, produced and bottled in the Prosecco DOC under the Charmat method and made of 100% Glera grapes. Some 10,000 cases of the new Korbel Prosecco will be released this year, retailing at $15 a 750-ml. and initially available in Colorado, Florida, Texas, New York, New Jersey, Georgia, Kentucky, North Carolina, and South Carolina. A national rollout is planned for next year.

•Bacardi-owned D’Ussé Cognac is launching 1969 Anniversaire, a new limited edition bottling to celebrate rapper Jay-Z’s 50th birthday. Initially, 50 bottles will be given as gifts from Jay-Z to his family and friends, with a limited run expected to be released to the public late next year. The special bottling is drawn from a single barrel of 100% Grande Champagne Cognac, which was filled with a single eau de vie. Last year, D’Ussé surged 80% to 305,000 cases in the U.S., according to Impact Databank, and the brand was up 17% in control states in the current year-to-date through December.

•Heavensake sake has partnered with Southern Glazer’s Wine & Spirits for distribution across California. Starting in January, Southern Glazer’s will handle Heavensake’s Junmai Daiginjo ($95 a 750-ml.), Junmai Ginjo ($45), and Junmai 12 ($28) in California, with a focus on growing the brand beyond Asian fusion and Japanese restaurant accounts. French cellar master Régis Camus created Heavensake in collaboration with a number of Japanese sake breweries; Southern Glazer’s also handles the brand in Nevada, while its fine wine division Lauber Imports distributes it in New York.

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